Omni Hotel • Nashville, TN • April 2nd-5th, 2024



Join Us And Over 1,200 MSPs For The IT Industry's BIGGEST Event On MSP Marketing, IT Services Sales And Successful Growth Strategies

Omni Hotel • Nashville, TN • April 2nd-5th, 2024


Author, psychologist, online educator, and Professor Emeritus at the University of Toronto

CEO & Founder, Technology Marketing Toolkit

Author & Entrepreneur

Donald Miller

CEO, StoryBrand And Business Made Simple

Clate Mask

CEO, Infusionsoft/Keap

Here's a sneak peek Of

What You Will Experience At Boot Camp

What’s Up With The Shagadelic Theme This Year?

Every year we choose a FUN theme for Boot Camp. After all, you don’t need to be “Boring Basil” to learn how to make “one-hundred million” as an MSP (cue pinky finger). Smashing, baby!

That’s why this year’s theme is all about getting more MOJO in your Marketing featuring the International Master Of Marketing herself, Robin Robins, along with her usual crew of mad geniuses, sales-swingers and a handful of Fembots ready to show you how to groove your way to more moola to the tune of Soul Bossa Nova. Yeah, baby!!!

Thinking you can skip this event? You don’t need what we’ve got groovin’ for you? Oh, BEHAVE. Don’t make me send my friggin’ sharks with friggin’ laser beams attached to their heads to come and get you. I don’t mean to kiss and tell, baby, but the number of MSPs I’ve helped is significant, not only helping them with sales and marketing, but real business development and mastery. Definitely shag and brag type of numbers!

So throw me a friggin’ bone here and get yourself enrolled for the biggest international marketing, sales and business development gig in the IT world, not to mention the GROOVIEST Boot Camp ever. Don’t miss it!

Actionable Content

Thousands of the IT industry’s smartest, most ambitious CEOs, business owners and sales and marketing leaders return to the IT Sales And Marketing Boot Camp every year for one reason: Actionable Content Specific To Your Business.

You get the equivalent of an MBA in marketing IT services, leadership, sales strategies, hiring, management and IT excellence delivered in 4 action-packed days. Our sessions are delivered by real-world experts who have actually done what they’re teaching you, as well highly successful CEO peers who have turned their small, barely growing IT businesses into profit-pumping machines.

Your time won’t be wasted listening to “theory” and high-level overviews that are too vague to execute on. You’ll TAKE HOME exact blueprints, campaigns, tools, checklists and strategies that you can instantly implement to fuel profitable growth.

2023 BYB Winner: Adam Spencer
Our Newest 2023 Million Dollar Earners

Inspiration In A Success Environment​

Here’s an eternal LAW of SUCCESS: To accomplish BIG goals and gains in business (or to achieve any significant accomplishment), you must put yourself in SUCCESS ENVIRONMENTS.

Far too many members stay small, broke and in constant frustration because they resign themselves to whatever bad circumstances they find themselves in. They are saddled with FAILURE ORIENTATION.

They DON’T “see” themselves succeeding. They DON’T believe they can be rich, successful and good at marketing. They don’t believe they can sell or lead a high-performance team. They cave at the first sign of difficulty, quickly get overwhelmed and give up, unable to stick with anything long enough to see results. When this happens again and again, they shrug: “Well, I’m just a tech, Robin!” They EXPECT TO FAIL before they’ve even started, and so they do.

Look: making the transition from TECH to MARKETER, from “SELF-EMPLOYED with HELPERS” to a business OWNER and ENTREPRENEUR, is difficult. And it’s near impossible to have the internal fortitude to stick with the marketing I’m giving you long enough to see results IF you’re surrounded by nothing but resistance, difficult people, multiple problems, piles of work and NO ENCOURAGEMENT.

Coming to Boot Camp IS that success environment you need to be in. Even if you didn’t walk out with a single template (and you will), simply being around others who are succeeding, achieving and growing profitably WILL have a profound impact on you, strengthening your resolve, reigniting your passion and drive and freeing you from feeling alone. There IS comfort in knowing that others are dealing with the SAME problems and issues you are – and relief in hearing how they overcame it, so you can too.

Networking, Parties And FUN

As the saying goes, two heads are better than one – and with over 1,200 MSP, MSSP and IT services CEOs and their executives in attendance, you can bet there will be a LOT to learn from the collective wisdom in attendance.

At the event, we’ll help you break the ice by hosting happy-hour events, fun, themed parties, breakouts and daily breakfasts and lunchrooms perfect for hanging out and meeting new friends. The vendors are locked and loaded with cool swag, big discounts, NEW goodies and giveaways galore.

Best of all, you’ll get to hang out with people who “get” you. Peers who are blazing the same trail, confronted with the same problems and happy to share what they’ve learned with you.

Groovy News, Baby! Register Now And Get Immediate Access To 50+ Bonus Sessions

You're In For A Shagadelic Bonus: All 2024 Attendees Get 50+ Presentations From Celebrity Speakers & Experts On Marketing, Sales And Operations Including:

Yours FREE With Registration. Yeah, Baby, Yeah!

Total Cost: $2,197 FREE

Get Your Tickets To Robin's Big Seminar

Omni Hotel • Nashville, TN • April 2nd-5th, 2024

Save Up To $1,500 BEFORE Prices Go Up On March 15th!

Platinum First Class

Save $1,000 with Early Bird Pricing!
$ 3,997 One Time Payment
  • Two In-Person Tickets To The IT Sales And Marketing Boot Camp
  • Additional In-Person Tickets Only $100 Each
  • Seating In The Front Of The Venue (With Accelerators And Producers Club Members)
  • Access To The Platinum Lounge
  • Also Includes Live, Company-Wide Virtual Access (For Your Employees Back At The Office)
  • Printed Workbook And Event Binder
  • Digital Download Of Workbooks, Tools, Templates And Campaigns
  • Access To The Vendor Hall And Solution Showcase + Virtual Vendor Hall
  • Lifetime Access To The Event Recording
Most Exclusive

VIP In-Person

Save $1,500 with Early Bird Pricing!
$ 1,497 One Time Payment
  • One In-Person Ticket To The IT Sales And Marketing Boot Camp
  • Additional In-Person Tickets Only $100 Each
  • Also Includes Live, Company-Wide Virtual Access (For Your Employees Back At The Office)
  • Printed Workbook And Event Binder
  • Digital Download Of Workbooks, Tools, Templates And Campaigns
  • Access To The Vendor Hall And Solution Showcase + Virtual Vendor Hall
  • Lifetime Access To The Event Recording
Most Popular

Company Wide Virtual Pass

Save $1,200 with Early Bird Pricing!
$ 997 One Time Payment
  • A Live, Company-Wide Virtual Pass To The Entire IT Sales And Marketing Boot Camp
  • Digital Download Of All Workbooks, Tools, Templates And Campaigns
  • Access To The Virtual Vendor Hall And Solution Showcase
  • Lifetime Access To The Event Recordings

If at ANY time during the conference you feel you made a mistake and aren’t receiving value, or are disappointed with the content and experience, you can simply hand your materials in at the back table to let us know. You’ll receive a full and complete refund for your ticket, PLUS an additional $500 to cover travel expenses. You must let us know BEFORE THE END OF THE EVENT to get your refund.

Safety Net Cancellation Policy

If you purchase an in-person ticket and later find you cannot attend, simply let us know before close of business, March 11, 2024, to get a full refund OR downgrade to a virtual option and receive a refund for the difference in ticket price (in-person vs. virtual ticket price). You are also permitted to let another person attend in your place (please let us know before they show up). If you have to cancel AFTER March 11, 2024, you will not receive a refund but will be given a full, complete virtual pass so you don’t miss out on the event completely. This is a separate policy from our better-than-money-back guarantee.

Take a look at our

2024 Sponsors

Diamond Sponsor
Sapphire Sponsor
Platinum Sponsors
Gold Sponsors
VIP Lounge Sponsor
Better-Your-Best Sponsor
Better Your Best Logo ThreatLocker
Media Sponsor
Silver Sponsors
Bronze Sponsors
Exhibitor Sponsors
First Time Exhibitors

Here’s What Previous Attendees Said About Their Boot Camp Experience

Lisa Shorr 1

"it's up to us to take it and run with it, but learn how to do it right"

There is no try, only do as Yoda would say. And honestly, you owe yourself the obligation of professional development. It’s up to us to grow our businesses, to evolve. We have nothing but opportunity in the MSP sphere. So it’s up to us to take it and run with it, but learn how to do it right. Learn how to do it through our peers. Ask questions. Don’t be afraid. There’s vendors here. We have it all at our fingertips. So close that ticket for now. Put it aside and come.

Lisa Shorr
Secure Future Tech Solutions
Andy Strouse 1

"Boot Camp is truly a production and a show..."

You need to step back from the business every now and again to really see what else is happening in the industrySometimes when you step out of the hamster wheel, you can get clarity on what needs attentionIt’s always good to have a different perspective and we get that every time we attendWe always leave with all kinds of knowledge that it’s just a great place to beThe content, the speakers and the show make it all worth it.

Andy Strouse
Konrad Martin

"It’s important to come to Boot Camp..."

“It’s important to come to Boot Camp because it always goes outside the marketing and sales box, which all of us owners need. While you might feel like you’re drinking from a firehose, the beauty is you’re going to get wet, you’re going to get the knowledge and you’re going to walk away with something to act on when you leave.”

Konrad Martin
CEO, TECH Advisors Inc.
Brad Shafran 1

"The best thing about Boot Camp is all the people and the content is amazing."

I like the fact that at every one of these events, there’s somebody who talks to how they’ve been successful in a different area of businessSo you can see the parallels between different industries and how you can succeed in each.  But the community is really where you get the value.  You have conversations with various people at the breakouts, at lunch, just learning how they run their business and finding keys to move the profitability levers and revenue leversAttending is worth every penny.

Brad Shafran
Vice President & COO, Connectability
MicrosoftTeams-image (174)

“Boot Camp Is The BEST Event I've Attended In 14 Years Of Business!”

“My team and I got so much value from attending this event.  It motivated us to get serious about our sales and marketing strategies and to focus on building our list, cleaning our list and running new initiatives to increase our volume of leads and opportunities.  Boot Camp is a reminder for us of all the things we should be doing and provides a well-designed roadmap on how to get there.  Connecting with thought leaders ensures we are on the best path.  I would highly encourage everyone in the IT services industry to attend TMT’s Boot Camp.

Ty Romstadt
CEO, Razz Professional Services
Leo Bletnitsky

“Every Year We Learn Something New!”

Boot Camp features great content and networkingEvery year when we attend, we either have something we know reinforced to bring it top of mind or learn something newThis event helps to push us to do better and energizes us to do more.  It’s absolutely worthwhile to attend.

Leo Bletnitsky
President, Healthy Technology Solutions
Nick Todd

“Boot Camp Opens The Door To More Revenue And Profit Growth”

TMT’s Boot Camp is an action-packed weeklong training session with keynotes, breakouts and in-person reviews that are directly related to MSP marketingThey review what you already know, show you what’s new and open the doors to even more revenue and profit growthThe last event helped us refresh our marketing skills and reenergized our whole organization to get us back in the saddle and fill up our pipelineI can’t recommend it enough! 

Nick Todd
Director Of Business Development, Ocean Computer Group, Inc.
Stuart Bryan

“My 9th Time Attending Boot Camp, But It Was Like Attending For The First Time”

Wow. That’s really all I can say about this year’s TMT Boot Camp. It felt grown-up in a way that it hadn’t before. It wasn’t the flashiness, it wasn’t the numbers it was the execution and cohesiveness. Robin and team put on one of the most impactful events I’ve ever attended over the last 20 years of attending IT vendor/peer/training conferences. There were underlying themes that tied it all together and an army of TMT team members who took care of requests politely, efficiently and professionally.   

It was great to catch up with friends and colleagues, some of whom are vendors, and others who are in the trenches fighting the good fight with me. I hit every after-party and meal with my fellow Boot Camp attendees. I had meaningful conversations about business and life, struggles and victories. I loved it.  

As a side benefit, I witnessed the power of authority/celebrity marketing and of just putting in the work. The underlying message — the theme — that tied it all together for me was this: 

We need to change our thinking, put aside our limiting beliefs, think bigger and put the work in without making excuses. 

Stuart Bryan
President, I-M Technology
Charles Swihart

"The One Thing About Boot Camp That I Just Can't Live Without Is Different Every Year."​

“The one thing about Boot Camp that I just can’t live without is different every year. Every year, there’s some different thing I take out of it. This year, it was the Better-Your-Best speakers who gave us some golden nuggets to take home. A new idea for a campaign. A new idea about Google reviews and SEO. There’s just always some fresh new content and speakers.”

Charles Swihart​
President Of Preactive IT Solutions, LP​
Leia Shilobod​

"I come to Boot Camp every year because of the people who I'm going to learn from."

“ Whether it’s my peers and what we’re talking about in the hallway together, the vendors and the information that they’re giving us in the sessions, or these amazing speakers that Robin’s bringing in, that’s what I always come for. Plus, I happen to be your girl for celebrity attachment, so I do take the opportunity to get all of the pictures of these celebrities or even the security engineers. And then I’m able to come back and share that knowledge with my clients and my prospects.”

Leia Shilobod​
Co-Founder Of InTech Solutions, Inc.​
Tom Glover

“I keep coming back because the energy at Boot Camp is just absolutely unbeatable."

“If you have the opportunity, you need to come to Boot Camp. It is the single biggest event of the year and the energy that’s here is it’s just unbelievable. I mean, being virtual, if that’s the only choice you have, is definitely the better choice than not attending. But it can’t beat in-person. You know, when you’re any of the virtual events like that, when you’re trying to log in from home or log in from the office, there’s so many distractions. And then when you’re here, you’re just kind of in the middle of it and it’s a lot easier to focus and pay attention to what’s going on.”

Tom Glover​
CEO of Responsive Technology Partners, Inc.

“One Thing About Boot Camp I Can't Live Without Is The Community."​

“One thing about Boot Camp I can’t live without is the community. I got to meet people and talk to them. I always come out with amazing, amazing information.”

Leah Freiman​
Co-Founder of ItCon

"Every time I come to a Boot Camp event, the people I get to meet, whether they're my peers or whether they're some of the celebrities that are brought in by Robin, they're always life changing for me."

“Every time I come to a Producers Club event or a Boot Camp event, the people I get to meet, whether they’re my peers or whether they’re some of the celebrities that are brought in by Robin, they’re always life changing for me. There’s always something pivotal that comes from that. One of the best ones ever was Chris Voss. And I did this entire training afterwards. Another one was Nido Quebein and going to High Point University. Having those types of experiences has been so enormous for my own professional and personal development.”

Ross Brouse​
President Of Continuous Network​

"I Had High Expectations For Boot Camp 2020… And You FAR EXCEEDED My Expectations!"

“Your annual Boot Camps over the years have been nothing short of amazing. They are always well worth the expense and time of traveling from New Zealand. You continue to raise the bar year after year.

This year was no different, even though you had to move the entire Boot Camp online with very short notice. I have to say that the virtual Boot Camp this year FAR EXCEEDED my expectations, and I had high expectations! Way to go Robin and the Technology Marketing Toolkit team – you nailed it. AGAIN!”

Vijay Nyayapati

"Extremely Impressed With My First Boot Camp Experience!"

“As a first time attendee of Robin Robins’ Boot Camp, I was extremely impressed with this year’s virtual event. Despite not having the face-to-face experience, I can confidently say that the virtual lobby, interactive vendor booths and the ongoing chat dialog ENHANCED the experience immensely.

Your speakers, the compelling topics and all of the information gleaned was excellent. Many times I felt I was on the receiving end of a fire hose, but I was able to capture a lot of valuable information.

As a result of both Robin and Marcus Lemonis talking about doubling down on marketing, I have joined your Accelerators Club to start doubling down on my marketing.

Mahalo from Maui, and I can’t wait until next year!!!”

Mikol Westling
President and CEO, Maui Tech Solutions

"I Grew 25% To One Million Dollars With Very Little Sales Effort!"

“Attending Boot Camp and implementing Robin’s marketing gave my company the confidence to grow and provide the family-friendly atmosphere to bring in team members and customers who share my same philosophy. This year, implementing Robin’s marketing, I grew 25% to one million dollars with very little sales effort. We have gone from three to ten team members and are on track for more growth next year. I increased my MRR from about $10k a month to $34k/month in just gaining the confidence in selling MRR and the tools Robin provides. Thank You Robin for an amazing event!”

Robert Benton
Network Technology Partners

"Absolutely Amazing!"

“This whole virtual Boot Camp is absolutely amazing to me. To pivot and pull off this impressive online seminar in just a few weeks is hard to wrap my head around! Great job to the Robin crew and to the vendors she hired!”

Tommy Cole
Networking Delaware

"Robin And Her Team Are EPIC!"

“Because of the coronavirus, we had to cancel our convention too. Now I’m considering using the same amazing technology that Robin used to put on an impressive virtual Boot Camp. And they put it together in JUST FOUR WEEKS! Just shows how EPIC Robin’s team is.”

Cathy Szymanski
Szymanski Consulting

"Very Impressed With Quality Of Virtual Boot Camp!"

“I’m very impressed with the quality of this virtual Boot Camp event! Excellent job TMT Team!!”

Sondra Lorino
Parallel Edge

"As A New Client, We Are Super Impressed!"

“Really impressed with everything about the virtual Boot Camp. We are a new client of Robin Robins having purchased the Toolkit within the past month.”

David Hodgert
10D Tech

"Entirely Impressed (And I Don’t Impress Easily)"

“I cannot tell you how entirely impressed I am with your virtual Boot Camp. It was seriously over the top and I don’t impress easily. I cannot even imagine what went into creating this platform in just 6 weeks AND you poured out new relevant content that inspired me to sign up. I absolutely cannot wait to get started on this!

I want to thank you for being tenacious as hell. You do practice what you preach, and you do not stop pursuing prospects. For that I am grateful. You knocked me out with a job very, very well done. I would not have the confidence and excitement to face the next year if it were not for your Boot Camp. Thank you!”

Shawn Massa
Golden Tech

"Way To Pivot And Deliver A Fantastic Event! You And Your Team Are Awesome!"

“Robin, you again have INSPIRED us by the way you responded, pivoted and overcame all roadblocks to make your virtual Boot Camp a fantastic event! You and your team are AWESOME! You should be proud. Thank you again for all you do for us as members of the Technology Marketing Toolkit community.”

Steve & Donna Edrington
Service Solutions

I Didn’t Want To Skip A Single Minute!

Going into this virtual Boot Camp, I thought, “How will Robin pull this one off?” Oh boy, was I surprised! As we have come to expect, Robin did not disappoint. Her and her team put on such a FANTASTIC virtual event under difficult and different circumstances.

Living in Australia, the one challenge I had was starting each day around 1 am. Fortunately, my want for learning got me up and ready to watch straight through. I didn’t want to skip a single minute for fear of missing out on ANY information. I have seen the value of staying up late and missing sleep. Congratulations on another successful Boot Camp!

Damien Pepper
DSP Electronics Pty Ltd

"Every Time I Attend Boot Camp, I Come Back To My Company With Great Ideas And A Higher Intensity."

“Most professions have a place to go and learn how to better their offerings and services for their clients and to become more profitable. Technology Marketing Toolkit and Robin Robins provides all of this and much more at their Boot Camp. Better business techniques, marketing, accountability and more. Every time I attend Boot Camp, I come back to my company with great ideas and a higher intensity. So much so, that I brought my two business partners with me to this past year’s Boot Camp to see what it was all about and each of them are showing interest in attending again. Thanks Robin!”

Konrad Martin
CPA, CEO, Tech Advisors Inc.

"I'm Walking Away With A Ton Of Information!"

“The speakers never disappoint! Gino Wickman was awesome and while I have read and implemented part of his book, hearing him explain it just made it click. Interacting with vendors and other professionals like me is also a huge plus. I’m walking away with a ton of information and even if some of it I have heard before, the refresher is a huge motivator to dig in and do the work!”

Christopher Bartosz
FVC Technologies, Inc.

"Boot Camp Is By Far The Best Industry Event I’ve Been To!"

“I’ve been to many technology conferences during the course of my career, but Boot Camp was by far the best! The knowledge shared, the quality of the presenters, the atmosphere and experience – just a great event overall. Congratulations Robin & Team!”

Roy Richardson
Aurora InfoTech, LLC
Jordan B Peterson

Dr. Jordan Peterson

Author, Psychologist, and Professor at the University of Toronto

Dr. Jordan B. Peterson is an extremely popular and in-demand speaker, podcaster, clinical psychologist, Professor Emeritus at the University of Toronto and best-selling author. His first book, Maps Of Meaning, is an academic work offering a critical guide into human motivation, and how people construct meaning in their lives. His second book, 12 Rules For Life and third book Beyond Order, have sold more than seven million copies. His international lecture tour has sold out more than 400 venues with hundreds of thousands in attendance.

For twenty years, he taught some of the most highly regarded courses at Harvard and the University of Toronto, while publishing more than a hundred well-cited scientific papers with his students and co-authors. Dr. Peterson’s online programs, and have helped tens of thousands of people inquire deeply into the structure of their personalities, develop a vision for their future, and sort out the details of their pasts. He maintained an active clinical and consulting practice during this period, helping individuals across the full spectrum of ability and temperament deal with the complexities of their lives and situations. In conjunction with the Daily Wire Plus, Dr. Peterson recently led and released a 17-part seminar on the biblical book of Exodus, as the continuation of his critically and publicly acclaimed lectures on Genesis.

There is no doubt about it: Robin Robins has helped more MSPs and IT services businesses to double – even triple – sales, profits and MRR growth than any other marketing consultant in the IT services industry, period.

As a trusted advisor to over 10,000 IT services business owners for over 20 years, Robin knows a thing or two about what it takes to grow sales, recurring revenue streams and a profitable client base for an IT services business.

In addition to her hands-on experience in working with IT business owners, Robin runs a phenomenally successful and profitable multimillion-dollar services business herself. Unlike many “ivory tower” consultants who run a business in their dreams, she can speak from actual experience in marketing, packaging and delivering intangible services, dominating a niche, building a “dream team” of colleagues (she doesn’t call them employees) and building a raving-fan, loyal client base.

From marketing to time management, Robin will give you her most powerful secrets to secure FAST and SUBSTANTIAL gains in any IT services business.

Mike Michalowicz - Best-Selling Author And Entrepreneur Extraordinaire

Mike Michalowicz

Author & Entrepreneur

Mike Michalowicz is the entrepreneur behind three multimillion-dollar companies and is the author of Profit FirstClockworkThe Pumpkin PlanFix This NextGet DifferentMy Money BunniesSurgeThe Toilet Paper Entrepreneur and his newest book, All In. Mike is a former small business columnist for The Wall Street Journal and regularly travels the globe as an entrepreneurial advocate.

Profit First is used by hundreds of thousands of companies across the globe to drive profit. In Fix This Next, he details the strategy businesses can use to determine what to do, and in what order, to ensure healthy, fast, permanent growth (and avoid debilitating distractions). And Get Different will give you the tools to stand out in any market.

In All In, Mike reveals his proven formula to build an unstoppable team for any work environment.

All In shows readers how to:

  1. Recruit the right talent
  2. Transform struggling employees into superstars
  3. Match individual abilities to client and company needs
  4. Elevate your company to where every employee cares as much as an owner

You want a thriving workforce that shines and sticks around. One that takes full responsibility for their work and outcomes. A community of employees who love your organization and are invested in its growth. From Mike’s presentation, you will discover how to build a team where everyone flourishes – including you.